MERGER AND ACQUISITION
26 May 2025
M&A valuation methods are indispensable tools for the objective evaluation of target companies. There are different valuation methods depending on the various structures of each company, its business sector, and set objectives. This article is aimed at entrepreneurs, investors, and companies active in international settings who want to learn more about valuation methods in M&A.
M&A company valuation methods are the analytical process used to estimate the fair value of a target company. It guides negotiations, supports bid structures, and reduces risk for all parties involved. Depending on the industry, company size, and data availability, different approaches can be applied, each with some advantages and limitations. Choosing the correct method with the help of a merger and acquisition attorney is therefore critical to a realistic and functional evaluation.
Proper valuation in M&A directly influences deal structure, such as the proportion of cash to equity payments. It also guides decision-making, facilitating communication between investors and shareholders. Conversely, incorrect valuations can result in overpricing, integration difficulties, or problems with regulatory authorities. Therefore, having accurate data and an M&A due diligence checklist is essential early in the process.
Some of the most widely used assessment techniques include:
Discounted Cash Flow (DCF) is one of the main methods of valuing a company. It is based on the principle that the value of a firm is equal to the present value of future cash flows it can generate. Key variables include:
Discounted Cash Flow is accurate in calculating firms’ value but requires precise forecasts and is highly affected by growth rate assumptions.
The Comparable Company Analysis (Comps) compares the target company with other similar—publicly traded companies—using financial multiples. The leading multiples used are:
The selection of comparable companies must be careful, relying on criteria such as size, industry, operating margins, and geography to identify the most suitable M&A financing options.
Merger and acquisition valuation methods also include the analysis of past transactions. This is a comparison of the target company with other similar companies that have been the subject of past acquisitions or mergers. The goal is to understand the fair acquisition cost to pay based on comparable transactions. It is a useful technique for negotiating prices but does not consider the specificity of each deal and changes over time.
Leveraged Buyout (LBO) is the main method used by private equity funds to determine the maximum sustainable cost of buying a company based on leverage.
So the operation consists of financing the acquisition with a mix of equity and debt, generating enough cash to repay it (thanks to the internal rate of return—IRR), and setting up an exit strategy (IPO, recapitalization, etc. ) in the medium term to make a profit.
Asset-Based Valuation is a method that determines the value of a company based on the net value of tangible (property, machinery, etc.) and intangible properties (patents, intellectual property, etc.). It distinguishes two different values:
It is widely used in high-intensity industries or during crisis periods.
All methodologies analyzed have pros and cons. Often the choice is conditioned by several factors such as, for example, company size, data availability, business sector, and financial strength. Sometimes, companies do not use a single method but combine several approaches to triangulate value from different perspectives. This is why relying on experts like Ascot to reduce costs and minimize risks is crucial.
Every evaluation method assumes a component of uncertainty. The real business value is impossible to calculate with total accuracy as we rely on projections, market volatility, omission of data, or even erroneous comparisons. That is why it is vital to use a detailed review process with financial, legal, and operational due diligence.
The method considered most accurate is Discounted cash flow (DCF). This gives an overview of the future cash the company can generate, provided the projections are reliable.
Yes. Various methods can lead to different outcomes because of the assumptions or data provided.
Through negotiation supported, however, by detailed analysis and cross-validation.
Yes. Using multiple approaches allows you to cross-reference information providing a more holistic view.
Provide the legal, financial, and operational expertise needed to validate assumptions and ensure regulatory compliance.
Damodaran, A. (2012). Investment Valuation: Tools and Techniques for Determining the Value of Any Asset (3rd ed.).
Rosenbaum, J., & Pearl, J. (2013). Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions (2nd ed.).
https://www.amazon.com/Investment-Banking-Valuation-Leveraged-Acquisitions/dp/1118656210
Hitchner, J. R. (2017). Financial Valuation: Applications and Models (4th ed.).
https://www.amazon.com/Financial-Valuation-Website-Applications-Finance/dp/1119286603
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